Pulse’s products are formulated to address the unmet needs of the rapidly growing healthy lifestyle market... 
Globally it is estimated that more than $300 billion of non-alcoholic beverages are sold annually .. Powerful trends towards functional beverages are driving changes that, until now, have been largely unmet by the beverage industry. Products Overview
The Pulse® brands may be the only refreshment beverage developed that actually have sufficient dosages of active functional ingredients to help maintain health. The Pulse® brands are presently formulated as three (3) nutritional beverages in a variety of flavors and 5 low calorie Lemonade flavors aimed at providing refreshing, healthy and nutritious beverages to consumers.
Developed by Healthcare Experts
Pulse’s products differ from the competitors in that they are the direct result of a multi-year research program undertaken by one of the nation’s leading professional healthcarecompanies, the Baxter Healthcare Corporation.
From the kitchen cabinet instead of the medicine cabinet, Pulse targets the healthy functional beverage segment with a potential market of over $1 billion in annual sales. 
PULSE® was originally developed under license for a Major Healthcare Corporation. PULSE® is the only functional beverage developed by a major healthcare company.